Glasgow in 3 words...'The Riverside Show'
Produced via STV to launch their new flagship evening programme 'The Riverside Show' on their new channel STV Glasgow. The theme was to ask Glaswegians what; 'in 3 words - makes Glasgow special?' My personal favourite is 'chips, cheese, curry'. The pay-off is of course The Riverside Show (3 words - geddit?!). Concept and direction.